Our Services
Strategy
Strategy is where we bring clarity to ambition. We uncover what makes your brand different, relevant, and impossible to ignore. Whether you're building from scratch or refining what's already in motion, we dive deep, identifying the insights, tensions, and opportunities that set you apart and move people to action. From brand positioning and audience insights to campaign roadmaps and product positioning, we build strategic foundations that guide every creative and business decision. Whether you're launching something new or evolving what exists, we help you move with intention—and make it count.
Strategy is where we bring clarity to ambition. We uncover what makes your brand different, relevant, and impossible to ignore. Whether you're building from scratch or refining what's already in motion, we dive deep, identifying the insights, tensions, and opportunities that set you apart and move people to action.
Content
We remember narratives, not noise. The right story doesn’t just inform—it inspires, persuades, and reassures. That’s why we approach content as more than words on a page. At Strategy by eb, we craft stories that are clear, compelling, and built to connect. From messaging frameworks to blog posts, newsletters, social copy, and full-scale brand narratives, we tailor every word to the platform, the purpose, and the people it’s meant to reach. Because content isn’t just what you say—it’s how you show up, how you build trust, and how you move people to act.
We remember narratives, not noise. The right story doesn’t just inform—it inspires, persuades, and reassures. That’s why we approach content as more than words on a page. At Strategy by eb, we craft stories that are clear, compelling, and built to connect.
Print and digital
Your brand lives everywhere—online, in print, and in the details. We design with consistency, clarity, and flexibility in mind. Whether it’s a pitch deck, email campaign, digital ad, or full website, we bring your brand to life with visual systems that are both beautiful and functional, and always aligned with your brand guidelines. We work to make sure your audience gets a seamless experience, no matter how they meet you.
Your brand lives everywhere—online, in print, and in the details. We design with consistency, clarity, and flexibility in mind.
Video and multimedia
Some stories need to move—literally. We create video and multimedia assets that do more than look good—they drive emotion, action, and connection. From brand anthems to product demos, we tailor the format and feel to your goals and audience. Motion is powerful, and we make it work hard for your brand.
Some stories need to move—literally. We create video and multimedia assets that do more than look good—they drive emotion, action, and connection.
Our team
Elizabeth "EB" Bye
Principal and strategist
Melissa Costello
Project manager
John Hall
Senior designer
Shireef Hussein
Copywriter
It’s all about a dialogue
“A rare individual who is comfortable walking in the shoes of both the client and the agency, taking into consideration all aspects of a situation before diving in”
Maria Goncavales, CFO
Laderate
“Thrives on what others might consider chaos and brings a calming influence to the most tension-filled situations”
Maria Goncavales, CFO
Laderate
“A critical thinker with great attention to detail”
Michael Soveign
Seven Energy
“A rare combination of experience, dedication, creativity, competency, and unfailing good humor”
Jeffrey Cohen, CEO
Nato Productions
“Just as concerned about a successful outcome and impact as the client or key stakeholders”
Jeffrey Cohen, CEO
Nato Productions
CLIENTS
Our work
A whip smart strategist, expert dot connector and an absolute delight to work with.